TOLPEGINA OLGA A.

The article considers a methodology which allows us to obtain the final assessment of the efficiency level and the dynamics of changes in the parameters that characterize the efficiency of the safety system functioning (value direction outlined in the development paradigm of the State Corporation “Rosatom”, Russian state holding uniting more than 360 enterprises of the nuclear industry, which directly initiated the creation of the methodology). The study uses the decomposition principle of the global goal with its division into separate specific tasks. The study and evaluation of the effectiveness of the safety systems, efficiency of industrial, environmental safety, labor protection, and the capability for its sustainable development are carried out by functional subsystems and objects of evaluation using traditional and integral indicators. Evaluation methodology using particular criterial boundaries of effectiveness from ambitious to low effectiveness, as well as with the assignment of parameters of significance involves the inclusion in each evaluation unit both traditional and integral authors' indicators when the complexity is determined by the research subject and the described process in its formation and development. This methodology allows us to obtain a final assessment of the effectiveness level and dynamics of change in the value area “The efficiency of the security system”. The versatility of this methodology allows it to be used for both large corporations and small enterprises on a reduced set of indicators.

The article examines the methodology for assessing the effectiveness of forming social and reputational image for public companies in the context of value-based management. The authors propose a new approach to the assessment of management and consider the functioning of the company as a single organism that combines the effectiveness of using all resource potential together with the social development strategy and the results obtained. The study of the effectiveness of reputational and social image is built on the principle of goal decomposition. It is supposed to form functional subsystems characterizing leadership, company attractiveness and brand promotion, public and social image, business image and business reputation, corporate image, personnel potential, and professional activity, correspondence of accepted remuneration system to company’s goals and tasks, as well as programs aimed at stimulating labor and social security. The research assumes specification of seven assessment objects that would reveal the content of functional subsystems; the number of objects and assessment indicators are determined by the need to increase the amount of detailed information, the convenience of its use, as well as its openness and the possibility of an objective and accurate study.

The article proposes a methodology for assessing the innovative activity of a company, one of the areas of values of state corporations: «Innovation, innovative development, the ability to upgrade». To evaluate the effectiveness, the principle of decomposition of a global goal was used with its replacement for individual specific tasks according to the designated functional subsystems and objects (blocks) of assessment, which together give a generalized description of technological, technical innovations, their development and use, implementation of the latest digital information technologies, results intellectual research, the development of new business processes, management methods, organizational forms in business practice, as well as ability to sustainable renovation, improvement and prospects for innovative growth of the company and its sustainable renewal.The scoring methodology using the developed criteria boundaries of efficiency from ambitious to low efficiency and with assignment of significance scales by expert means involves the inclusion in each assessment block of six to fifteen traditional and composite author’s indicators, the complexity of which is determined by the complexity of the subject of the study and the described process. The methodology is universal in nature, can be used for large corporations and small companies according to a reduced set of indicators, it can be used in determining ratings.