Articles

The ruble can become an international brand

Received: 15.03.2010 Published: 15.03.2010

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Abstract

The ruble can only become a regional reserve currency when it is a stable, readily convertible monetary unit backed by highly liquid assets. The state should generate a constantly growing demand for rubles in world trade, particularly for energy exports. Society should foster the same attitude of the Russian citizens to the national currency as to the national coat of arms, flag and anthem.

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Для цитирования:

ПАНКРУХИН А., СОРОКОУМОВ С., Sorokoumov S. Рубль может стать мировым брендом // Государственная служба. 2010. Т. 12, № 2. С. 14–17.

For citation:

Pankrukhin A., СОРОКОУМОВ С., Sorokoumov S. The ruble can become an international brand // Gosudarstvennaya Sluzhba. 2010. Vol. 12, no. 2. P. 14–17.

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How to Cite

Pankrukhin A., СОРОКОУМОВ С., Sorokoumov S. The ruble can become an international brand // Gosudarstvennaya Sluzhba. 2010. Vol. 12, no. 2. P. 14–17.

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