Articles

The Image Strategy of Russia: Key Directions and Priorities

Received: 15.07.2012 Published: 15.07.2012

Abstract

The influence of information society on the transformation of the nature of political power initiates the development of an efficient image strategy and the definition of a national branding concept. The author outlines sources, conditions and key spheres for the development of the national image policy and analyzes government projects aimed at the creation of a positive attitude to Russia in the world.

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Для цитирования:

Василенко И.А. Имиджевая стратегия России: основные направления и приоритеты // Государственная служба. 2012. Т. 14, № 4. С. 22–27.

For citation:

Vasilenko I. The Image Strategy of Russia: Key Directions and Priorities // Gosudarstvennaya Sluzhba. 2012. Vol. 14, no. 4. P. 22–27.

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How to Cite

Vasilenko I. The Image Strategy of Russia: Key Directions and Priorities // Gosudarstvennaya Sluzhba. 2012. Vol. 14, no. 4. P. 22–27.

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